Jonne
Frankena.

Stories that captivate, convert & drive your business forward

Transform your message into a compelling narrative that resonates with your audience and elevates your brand.

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I help companies

launch their dreams into reality

achieve sustained success

transform ideas into killer content

ignite their sales potential

weave compelling stories

master the art of pitching

craft captivating pitch decks

forge impactful narratives

create a compelling brand

launch their dreams into reality

Trusted by
Services

Discover the many ways your story can come alive.

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LATEST WORK

I bring results. 
My clients are proof.

Pitch Deck Creation
EtherHouse Pitch Deck
Project under NDA
Storyteller-for-Hire
KPN Pitch
Project under NDA
Branding
DRFQ Branding
Project under NDA
Narrative Creation
Narrative Creation for a Global Construction Company
Project under NDA
Content Creation
Nikko AM Content Creation
Project under NDA
Blogs

What I write

I run a newsletter over at  MoneyMinds. The topics range from personal finance and investing, to career advice, the latest updates on AI and more.

The common thread? Using storytelling to get complex topics across in a compelling way.Have a look for yourself!

Here are some of my hand-picked favourites.

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The secret to Warren Buffett's wealth is something you already own

Read the article

Unpacking gifting: 5 ways to give better gifts to your loved ones

Read the article

Better salary, better life? How to optimise your salary increase

Read the article

Breaking the silence on Quiet Quitting: why you should (not) be doing it

Read the article

Six surprisingly simple steps that will help you achieve Money Confidence

Read the article
Storyteller

That's me!

Over the past decade, I've worked with a diverse range of clients, from startups to Fortune 500 companies. I love crafting stories that captivate, delight and drive your business forward.

📚  Education

Delft University of Technology
MSc (Strategic Product Design)
• 2018-2021
Delft University of Technology
BSc (Industrial Design Engineering)
• 2014-2018
Vrije Universiteit Amsterdam
Minor (Managing Digital Innovation)
• 2016

💼  Work Experience

CORE
Founding Partner
• May 2018 - Current
MoneyMinds.io
Founder
• June 2022 - Current
JF
Freelancer
• Jan 2013 - Current
Testimonials

What clients say about me

You were able to create something beautiful within a tight deadline. Collaboration and communication with Jonne was a joy, for both me and the team; clear and fast.

Mark Bouten
Cadac Group

The experience of Jonne was very well aligned with the challenge and he applied a high degree of creativity. He had a good understanding of the objectives and we can conclude that the end result was according to our expectations.

Henrike Wilkens
TIP Group

Thank you so very much for your time and effort on this project, it helps us a lot. The amount of positive reactions went through the roof. Thanks again!

Caroline Veldkamp
Cygnific

You did a great job and it was a pleasure working with you. We really appreciated the collaborative approach and you demonstrated that you listened to and understood the challenge and our requirements. The solution you developed will add a lot of value to our organization.

Carolien van der Voorden-Verhagen
Johnson Controls
FAQ

Frequently asked questions

What type of projects do you take on?

 I usually work on B2B services, that's my forte--where I shine best. But I also have about B2B services & products in my portfolio. I do end-to-end product design + branding.

What is your hourly rate?

I only charge hourly for my ongoing projects that need work on the regular. One-time projects are charged upfront to keep it transparent and clean! My hourly rate is €100.

What time-zone do you work in?

I work Pacific Standard Time, but I'm always ready to help out in emergencies, no matter the hour.

What is the typical timeline for a project?

Depends on the scope of the project, really. Some projects take less than a week. Some take months. The best way to find out is to get on a quick call with me, and discuss it. No strings attached!

How do you charge for projects ?

I quote a price upfront--so that you know exactly what you're paying and for what, and there are no surprises later. The exact cost of your project depends on the scope and requirements!

What does your design process look like?

I take a problem-forward approach. Whether we're iterating on an existing product or building a new one from scratch, how to solve the user's problem in the simplest way possible is my first concern.

Send me an email to understand my process in depth!

What metrics do you use to measure success?

The best metrics are customer adoption, happiness, task success, and engagement. There are a number of frameworks such as the System Usability Scale that help us understand product performance and I'm happy to help with that.

What if I need help after the project is complete?

I always make sure to help out my clients one month after the project ends, for free. For any help post that, we can work out an ongoing arrangement!